Finding Your Design Style

WEEKLY STUDIO SPOTLIGHT: PERSONAL HOME STYLE

How to understand your interests in music and translate them into your home decor. 


DESIGN STYLE:  Figuring out your design style isn't always as easy as getting dressed in the morning, but I promise it certainly can be. We work with clients all the time who have amazing taste, know exactly who they are as confident people in the world, have great jobs, understand their personal clothing style, and even know things they like and don't like.... but, they don't have the slightest clue how to translate that into their own home as their design style, and how to bring all of their likes together.

Today, we're going to show you a few tips and tricks that we use as designers to really get a hold on someone's personal design style, and how you can practice this everyday at home when you're designing or out shopping for your little abode.


STEP 1: WHAT'S YOUR MUSIC STYLE

Music taste can say a lot about someone. The notes, the tune, the pace, the vibe, and the artist all attribute something that you gravitate towards. We often lean on 4 main genres/artists in music to help determine our clients design style. You don't have to be directly obsessed with just one of these artists, but we're pretty confident that you gravitate and relate towards one artist more than the others.

We refer to these artists as the "A.B.L.E. DESIGN LIST"

//////////// AKA: ARETHA, BETHOVEN, LENNON, ELVIS


STEP 2: DEFINING EACH ARTIST

 How do we take someones favorite music style and turn it into an actionable design palette for a room? Well, each artist is synonymous with something. Check our "SLOANE & STUDIO A.B.L.E. DESIGN LIST" below and have fun exploring and pinning the corresponding mood boards we use.

Are you Glam, Traditional, Eclectic, or Modern?

 

A > ARETHA: Strong. Colorful. Feminine. Bright. Glam. Full. Retro. Pop. Statement Pieces.

B > BEETHOVEN: Traditional. European. Grand. Elevated. Rich. Versailles. Artistic. Tufted. Gold.

L > LENNON: Tribal. Worldly. Eclectic. Brown Leather. Wood. Traveled. Bohemian. Vintage.

E > ELVIS: Chrome. Black Leather. Fine Lines. Modern. Rich. Hi-Gloss. Metallic. Black & White.


STEP 3: GETTING A VISUAL ON YOUR A.B.L.E DESIGN ARTIST

1/ ARETHA FRANKLIN

Strong. Colorful. Feminine. Bright. Glam. Full. Retro. Pop. Statement.

Aretha Franklin is one of the giants of soul music, and indeed of American pop as a whole. More than any other performer, she epitomized soul at its most gospel-charged. Her astonishing run of late-'60s hits with Atlantic Records -- "Respect," "I Never Loved a Man," "Chain of Fools," "Baby I Love You," "I Say a Little Prayer," "Think," "The House That Jack Built," and several others -- earned her the title "Lady Soul," which she has worn uncontested ever since. Yet as much of an international institution as she's become, much of her work -- outside of her recordings for Atlantic in the late '60s and early '70s -- is erratic and only fitfully inspired, making discretion a necessity when collecting her records. >Sloane & Studio: Our ultimate glam diva style icon proving to be bold, bright, and chic all over.


2/ BEETHOVEN

Traditional. European. Grand. Elevated. Rich. Versailles. Artistic. Tufted. Gold.

Beethoven is a singularity in the history of art—a phenomenon of dazzling and disconcerting force. He not only left his mark on all subsequent composers but also molded entire institutions. The professional orchestra arose, in large measure, as a vehicle for the incessant performance of Beethoven’s symphonies. The art of conducting emerged in his wake. The modern piano bears the imprint of his demand for a more resonant and flexible instrument. Recording technology evolved with Beethoven in mind: the first commercial 33⅓ r.p.m. LP, in 1931, contained the Fifth Symphony, and the duration of first-generation compact disks was fixed at seventy-five minutes so that the Ninth Symphony could unfurl without interruption. After Beethoven, the concert hall came to be seen not as a venue for diverse, meandering entertainments but as an austere memorial to artistic majesty. 


3/ LENNON

Tribal. Worldly. Eclectic. Brown Leather. Wood. Traveled. Bohemian. Vintage.

John Lennon was the most iconic Beatle as the group's committed rock & roller, social conscience, and its slyest verbal wit. He wrote and co-wrote dozens of classics – from "Imagine" to "Come Together" – and delivered many of them with a cutting, humane, and distinct voice that would make him one of the greatest singer/storytellers music has ever produced. Lennon's brutally confessional solo work and his political activism were a huge influence on subsequent generations of singers, songwriters and social reformers. Lennon lived his life through music, constantly striving to break taboos and be publicly honest through Peace campaigns, and worldly travels via his eclectic bohemia.

JOHN_LENNON.jpg

4/ ELVIS

Chrome. Black Leather. Fine Lines. Modern. Rich. Hi-Gloss. Metallic. Black & White.

Elvis Presley was Rock & Roll’s first real star, not to mention one of the most important cultural forces in history, as a hip-shaking symbol of liberation for the staid America of the 1950's. A white Southerner singing blues laced with country, and country laced with gospel, he brought together American music from both sides of the color line and performed it with a natural sexuality that made him a teen idol and role model for generations of cool rebels. He was repeatedly dismissed as vulgar, incompetent, and a bad influence, but the force of his music and his image was no mere merchandising feat. Presley signaled to mainstream culture that it was time to let go. Four decades after his death, Presley’s image and influence remain undiminished. While certainly other artists preceded him to the alter of rock & roll, he is indisputably The King.

Top Vacation Getaways

WEEKLY STUDIO SPOTLIGHT: TRAVEL

Top vacation getaways that will inspire your design eye and your wardrobe.


CONCEPT:  Vacation. A chance to re-set and re-charge. A momentary blip on the radar of life to pause the day-to-day hustle, and quiet your mind-- of which is probably used to working 100x in overdrive.

WHERE:  Travel is one of the single most important things we can do in life. New perspective, new cultures, new food, and new design wait for us around every corner.

WHY:  For me, travel reinstates the beauty of design, and always leaves me supercharged with new ideas and a fresh perspective looking through my old lenses.

WHAT:  This post will be about what inspires me when I travel, the most beautiful destinations taunting me with their beauty as of late, and how I can tangibly turn them into actionable design ideas that I use everyday to design homes and direct fashion photoshoots!

WHO:  Who am I? I’m Shana... the founder of Sloane & Row and Sloane & Studio Interiors. Click here to read a bit more about me, or feel free to peruse my Instagram. This post will be kicking off a new weekly series of our Studio Spotlights -- Top lists focusing on culture, travel, art, architecture, fashion, and interior design.

 

BEFORE THE TRIP:

Half of the fun of traveling itself, is the homework and daydreaming I get to do the 3-12 months leading up to my getaway...

Sidebar: Don't get me wrong, travel doesn't have the break the bank. Travel can be a 3 hour drive to a new town you've never visited, or a 30 min drive to a great neighborhood you've been dying to explore. Travel is important, yes. New cultures and new color for your imagination to outstretch the globe, but the more I've traveled, the more I've realized that travel is a mind set. A switch you can turn off and on in your mind, and a lens you can choose to see the world in.

The term I've coined for this state of mind:  Airplane Mode.

I usually try to go somewhere new every weekend, and every other month or so I'll drive with my pup and fiancé a few hours outside of our little Spanish Silverlake bungalow to June Lake or Palm Springs for an overnight camping trip, or cruise up to Wine country to be reminded of the beauty of California, and how closely it resembles the rolling hills of Tuscany, Florence and the lush greenery of Cork, Ireland. My consistent goal though: To take 1-2 big trips a year, albeit India or Bali, Alaska or South America, Morocco or Egypt.

 

HOW TO:

When planning, I typically head to Pinterest and YouTube, and look to the gurus of Lonely Planet, Condé Nast Traveler, and oldies but goodies like Rick Steves.

 

INSPIRED BY:

I also get inspired for design, photography and location scouting by these instagram feeds / travel bloggers:  @julieengel @doyoutravel @garypeppergirl @thebucketlistfamily @aguynamedpatrick @localmilk @designmilktravels @welivetoexplore @laurenswells @dametraveler @rosielondoner @prettylittletrips @wearetravelgirls  @cntraveler

 

THE SECRET TIP:

I think it goes without saying that ambiance and design is very important to me, and I often select Airbnb's that are well-decorated, and hotels with great branding, good photography and well-designed (and mobile friendly) websites. This might sound silly, but a lot of the great new hotels and restaurants I've been to are well branded and decorated inside and out AND typically give amazing service. (I'm looking at you, Sanara, Tulum). The Secret Tip: Be sure to look for aesthetically pleasing websites and you'll be sure to have a stellar stay.

 

THE POST:

Below are my top hotel faves of the moment, and how they inspire me for interiors and fashion. After all, I am half interior designer, half fashion creative director. And remember, all roads lead to color, balance, design and aesthetic... So in these posts, I will often tie in fashion, interiors, and travel since they work so closely together in my book.

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1. SUJAN LUXURY, India

A premiere 5 location luxury hotel/experience group that has some of the chicest decor and most phenomenal views I have ever seen. Every time I visit their website and browse through the galleries of each location I find myself re-inspired. Check out their killer branding, great photography and stunning videos for each location. LOVE!

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2.  COMO SHAMBHALA ESTATE, Bali

On a blogger's paradise and a honeymooner's dream, sits Como Shambhala Estate in Bali. Surrounded by lush greenery, this luxury jungle retreat is on my hit-list, for sure. A residential health retreat combining holistic wellness that flawlessly merges with state-of-the-art facilities and exceptional villa accommodations. The location is a unique and spiritual enclave of jungle, river, and sun-rich clearings just north of Ubud. Brainstorming for my own honeymoon now... I'm sooo ready.

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3. INN AT PERRY CABIN, Maryland

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This dreamy east coast hotel has been on my swoon-worthy list ever since it made a cameo in a little movie called Wedding Crashers. The quintessential white estate, laden with black shutters and rich American 18th century architecture leaves me with a sense of nostalgia and a spark of enthusiasm. Steeped in history and style, this colonial mansion is the perfect retreat. The Inn at Perry Cabin sits within beautiful gardens that reach down to the gentle waters of Maryland’s Eastern Shore AND it's only short drive from Washington, D.C. and less than two hours from Baltimore and Philadelphia. Yes, please!

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4. ANDRONIS SUITES, Greece

Ah, Greece – A place synonymous with effortless style, phenomenal wines, all white errraything, and some of the best sunsets in the world. Lucky for me, this place is already on my go-to list this year with a September trip already booked, but with 6,000 isles (only 227 inhabited) it makes it hard to have a bad time. Andronis Suites, nestled in Santorini’s north-western coastline, promises a relaxing retreat in an idyllic setting. The traditional white-washed, Aegean architecture of the 22 suites creates an oh-so peaceful atmosphere by the beach in the historic town of Oia. Until, September, Greece... αντιο σας !